Guitariyat Ep 1

For the inaugural episode of Guitariyat, featuring Yassin Benfeddoul and his classical Arabic ensemble, N//GEN led the full creative direction, directing, and production. The episode blends live performance with CGI environments and high-end VFX, featuring an intro entirely designed in 3D by our lead visual artists. From atmosphere design to post-production, we crafted a refined visual experience where tradition meets digital artistry setting a strong foundation for a new kind of musical storytelling.